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Two Ways to Use Industry Reports for Marketing Decision Making | Data-Driven Marketing Network
Wednesday, 03/09/14 - 0 comment(s)
Competitive data, i.e. data about consumers, competitors and markets helps you to contextualize your own performance and helps you doing a SWOT and a benchmark. M-Brain provides industry snapshots with their technology in combination with analysts that condense the most important information in easy-to-digest reports they deliver. M-Brain... + continue reading

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The Challenge of Data-Driven Personalization | Data-Driven Marketing Network
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Monday, 22/09/14
A true personalized experience is a paradox, and is supported by so-called ‘filter bubbles’ provided by the Google’s, Facebook’s, mass media outlets and Amazon’s of this... + continue reading

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Wednesday, 03/09/14
Business model innovator Alexander Osterwalder lays out reasons to map a product or service's value proposition with the actual pains customers face. Using building blocks from his business model... + continue reading

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M-Brain - Media based business intelligence
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Monday, 11/08/14
M-Brain is a European based information services company with offices in seven countries. Our services are based on a unique combination of our own proprietary big data technology and human... + continue reading

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Virtual Conference Series by Marketingprofs: Email marketing - ensure your emails are a resounding success
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Friday, 01/08/14
Although many new channels have emerged, email continues to be one of the most effective ways to reach customers and build lasting relationships. But as the marketplace has evolved, it's become... + continue reading